• 2012 Indy 500 Earns Second Lowest Overnight Ratings Ever

      Though down only slightly from last year, the 2012 Indianapolis 500 earned one of the lowest overnights ever for the event.

      The IndyCar Series Indianapolis 500 drew a 4.1 overnight rating on ABC Sunday afternoon, down 5% from last year (4.3), but up a tick from 2010 (4.0).

      The 4.1 overnight is the second-lowest for the Indy 500 since the race began airing live in 1986. As recently as 2008, the race drew a 5.1 overnight.
      Though the race itself was down from last year, the prerace portion of ABC’s coverage earned a 1.9 overnight — up 46%.
      For some perspective, the rain-delayed 2012 Daytona 500 drew a 7.7 rating in primetime.




      http://www.sportsmediawatch.com/2012...verage-up-big/
      Comments 2 Comments
      1. Brake L8's Avatar
        Brake L8 -
        And to think the local gomer media has been putting on the radio all week how "the 500's ratings were up!!".
      1. CowtownBob's Avatar
        CowtownBob -
        Quote Originally Posted by Brake L8 View Post
        And to think the local gomer media has been putting on the radio all week how "the 500's ratings were up!!".
        but i'm sure they will be making very public corrections and apologies.